Family Savings Partnership Earns National Recognition with Diamond Award

05/07/2025

By Brett Buckner 

Family Savings Credit Union has been nationally recognized for its work at Jacksonville State University, receiving a prestigious Cutting Edge Diamond Award for the Family Savings Financial Wellness Program at Jax State. The award, presented by the Marketing, Public Relations, and Development Council, is part of an annual competition recognizing marketing excellence among credit unions. Family Savings was one of just 180 credit unions nationwide selected from more than 1,400 submissions.  

“I was so ecstatic because the competition was fierce,” said Auburn Taylor, Associate Director of Default Management and Financial Wellness at Jax State. “I know there were over 1,400 submissions for various awards, so the fact that our program won is just a testament to the significant impact of our work.”    

The Family Savings Financial Wellness program is housed within Jax State’s Office of Financial Aid. Its goal is to teach Jax State students, faculty, and staff how best to take control of their financial health by incorporating individual coaching sessions, workshops, online learning modules, and various events. “Our mission is for every Gamecock to be well informed of the impacts made from their various financial decisions, such as loan borrowing,” Taylor said. “We want to encourage everyone to make consistent healthy financial habits that will help them achieve their long-term financial goals and create the life they desire.” 

 Receiving national recognition is meaningful for several reasons. “For the program itself, it validates our approach and the hard work that everyone has put into creating this valuable resource for students, faculty, staff, and our community,” Taylor said. “This award also highlights the strong partnership between Jax State and Family Savings Credit Union, demonstrating our shared commitment to financial education.”  

This is just the beginning of what Financial Wellness intends to accomplish. “We believe we've only just begun to make a difference in our community's financial well-being,” Taylor said. “We are excited about the future of our partnership and its continued positive impact on the lives of our Gamecocks.”